iTunes x VEVO

VEVO is an uninterrupted stream of mind blowing creativity set to music. iTunes wanted to launch new albums on VEVO and leverage their brand DNA. These proof of concept videos kickstarted a partnership between music giants iTunes and VEVO for a campaign of minimal preroll ads created from album art assets provided by the record label..

Agency: Media Arts Lab 

Client: iTunes 

Role: Art Director / Sr. Animator